Mixed-Methods Research 🔍
Meets Strategic Storytelling 🎥

Carl delivers outstanding mixed-method qualitative and quantitative user experience research that drives seamless user experiences and strategic business outcomes.

Carl's expertise in cinematic
storytelling enables him to tell engaging customer stories to increase stakeholder buy-in and advocate for users.

🎥 Filmmaker → 🔍 Researcher

What does my background creating award-winning films have to do with researching and designing user experiences? A lot, actually:

• In-depth interviews are like directing non-actors.
• Journey maps and user flows are outlining stories.
• User personas are empathic character creation. 
• Generating and presenting research are both thematic storytelling.
  

This connection between story and UX drives my research process—and I bring my unique mix of creative writing, analytic philosophy, and narrative logic to every research project.

Adjunct Professor & Course Creator 👨‍🏫

I'm a life-long learner, which strengthens both my UX research and my work as an educator. As an adjunct professor and online course creator, I’m passionate about making complex ideas clear and actionable — whether I’m teaching students or guiding teams through research insights.

In every project, I dive deep into my client’s domain to become a subject matter expert. That curiosity helps me surface insights that drive better user experiences and smarter business decisions. And the more I learn, the more I love sharing — because I’m a teacher at heart.

Professional Skills: 🧠 

Qualitative Research | Quantitative Research | Generative Research | Evaluative Research | Data Analysis | UX Design | Journey Mapping | User Personas & Flows | Iterative Prototyping | Survey Design | Wireframing | Competitive Analysis | Market Research | Mentoring | Workshop Facilitation | Human-Centered Design | Design Thinking | Contextual Inquiry

Note: As a researcher and strategist at several consultancies, I’m unable to share actual research findings or data visualizations due to NDA. The images you see in my case studies are facsimiles based on original documentation.